Opening dashboard for a startup cloud based application that would automate the entire public relations process from research through evaluation and reiterations.
Next is a questionaire, that would ask a series of questions, with no more than 5 questions on each page, to narrow down the audience for the business.
Next is a series of recommendations divided up by media channel and based on the questionaire and search results. There will be clear cut recommendations for a business.
Next is a series of budget recommendations divided up by media channel. There will be clear cut recommendations for a business.
Finally the last step would be a quick overview of the entire campaign to see how effective the objectives where, and a look at KPI's. And then back to the Dashboard for a new campaign.
For the business that would like a physical campaign book, a PDF will be provided for download. And then back to the Dashboard for new campaign.